crisis management

How Snapdeal could have handled it better

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I read it everywhere nowadays that Startups are courageous, they are spirited, gutsy, and they have it in them to explore new dimensions, etc., etc.Well, where did the courage go for Snapdeal, when they were questioned about Aamir Khan’s recent statement?If you dare to explore new dimensions, and you are brave, then you should also […]

crisis management

Everyone has a right to their Opinion

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Overheard during a shopping spree last evening – “Adha desh Aamir Khan ko India se bahar nikalne pe tula hua hai!” (Translation – Half the country is bent upon driving Aamir out of India!)It was a hilarious and yet a telling comment.Are we so intolerant that one person’s views makes us take out all our […]